Privacy Policy

Welcome to Pyli, LLC (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, store, and protect your information when you use our provider matching services and/or related products through our website https://www.pyliwellness.com (the “Site”). Entering the Site constitutes your acceptance and agreement to the terms contained in this Privacy Policy. If you do not agree with the terms and policies set forth herein, please do not enter the Site.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. This information is used to help manage security and protect users of our platform. Additionally, as you browse the Site, we collect information including the specific web pages or products viewed, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit https://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal account information), email address, and phone number. We refer to this information as “Order Information”.  We use this for internal purposes to understand our audience and who is seeking our community.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information, as well as the information included below.

Notice of Other Information Collected

We collect the following categories of personal information:

• Identifiers (e.g., name, email address, IP address)
• Internet or other electronic activity (e.g., browsing history, device data, interactions with the Site)
• Geolocation data (based on IP address)
• Inferences drawn from the above to create a profile

We collect this information for the business and commercial purposes described in this Privacy Policy and retain it as described in the “Data Retention” section.

HOW WE USE YOUR PERSONAL INFORMATION

We use the Order/Other Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Improve services/products;
• Customer support;
• Screen our orders for potential risk or fraud;
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services; and
• Legal compliance.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. 

We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

BEHAVIORAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Important Notice Regarding Targeted Advertising and Sensitive Personal Information

We use certain aspects of your browsing behavior and interactions with our website to deliver relevant advertisements and marketing communications, including through third-party advertising platforms.

However, in compliance with the applicable laws, we do not use Sensitive Personal Information for targeted advertising or profiling purposes.

Specifically, we do not use the following categories of information for behavioral advertising or marketing segmentation (if this information is collected):

• Social Security number
• Driver’s license number
• State identification card number
• Passport number
• Financial account or debit/credit card numbers in combination with access codes or passwords
• Account login credentials (username and password)
• Precise geolocation (within a radius of less than 1,850 feet)
• Racial or ethnic origin
• Religious or philosophical beliefs
• Union membership
• Contents of mail, email, or text messages not intended for us
• Genetic data
• Biometric information for identification
• Health information
• Sexual orientation or sex life

Any personalized advertising we deliver is based solely on information such as:

• General website usage
• Browsing history
• Purchase behavior
• Device and browser information
• General location (e.g., region or city)

You can opt out of targeted advertising by using the links below:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.

We do not sell personal information for monetary value. However, the use of cookies and targeted advertising may constitute a “share” of personal information under. You may opt out of such sharing by contacting us at welcome@pyliwellness.com.

CHILDREN’S PRIVACY

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected such information, we shall take steps to delete it.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser, as there is no universal standard for responding to such signals.

YOUR RIGHTS

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information is corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

You have the following rights:

(i) The right to know what personal information we collect, use, disclose, and sell;

(ii) The right to request access to and deletion of your personal information;

(iii) The right to correct inaccurate personal information;

(iv) The right to opt-out of the sale or sharing of personal information;

(v) The right to limit use and disclosure of sensitive personal information; and

(vi) The right not to be discriminated or retaliated against for exercising any of these rights.

To exercise these rights, please contact us at welcome@pyliwellness.com. We will verify your identity prior to processing any request. You may also designate an authorized agent to make these requests on your behalf.

DATA SECURITY AND RETENTION

We take commercially reasonable steps to protect your information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases or the databases of the third parties with which we may share such information, nor can we guarantee that the information you supply is not going to be intercepted while being transmitted over the internet. In particular, email sent to us may not be secure, and you should therefore take special care in deciding what information you send to us via email.

We retain your personal information only for as long as is reasonably necessary to fulfill the purposes for which it was collected, as outlined in this Privacy Policy, or as required by applicable law. The retention period may vary depending on the category of personal information and the nature of our relationship with you. Below is a summary of our standard retention periods:

• Identifiers (e.g., name, email address, phone number): Retained for up to 7 years after your last interaction with us, or until your request for deletion, whichever comes first.
• Commercial Information (e.g., purchase history, transaction records): Retained for 7 years for accounting, warranty, and business reporting purposes.
• Internet or Electronic Network Activity (e.g., browsing history, IP address, device data): Retained for up to 2 years, unless retained longer for fraud prevention or security investigations.
• Geolocation Data (approximate location): Retained for up to 1 year to optimize user experience and ensure regional compliance.
• Payment Information (e.g., credit card details): Not stored by us directly; securely processed and retained by our payment processor in accordance with PCI DSS standards. Transactional metadata may be retained for 7 years.
• User Account Information (e.g., login credentials, preferences): Retained for the duration of your active account and for up to 2 years following account closure or inactivity.
• Customer Service Records (e.g., support messages, complaints): Retained for 5 years to resolve disputes and ensure service quality.
• Sensitive Personal Information (e.g., financial account credentials, government IDs, health data): Retained only as necessary to complete transactions or fulfill legal or regulatory obligations, and generally for no longer than 1 year, unless otherwise required by law.

After the applicable retention period expires, your data will be securely deleted, anonymized, or aggregated for statistical purposes.

You may request deletion of your personal information at any time, subject to our need to retain certain data to comply with legal obligations or resolve disputes. 

INTERNATIONAL DATA TRANSFERS

This Website and its servers are operated in the United States. If you are located outside of the United States, please be aware that your information, including your personal information, may be transferred to, processed, maintained, and used on computers, servers, and systems located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to use the Website, you hereby irrevocably and unconditionally consent to such transfer, processing, and use in the United States and elsewhere.

CHANGES

We may update these policies from time to time. We shall notify you of any changes by posting the new policies on our Website and updating the effective date. Your continued use of our services after the changes take effect constitutes your acceptance of these revised policies. These policies are governed by the internal laws of the Commonwealth of Massachusetts.

MISCELLANEOUS

Our Website may include links to external websites. We are not responsible for their privacy practices.

We may use AI tools to support content creation, automate responses (e.g., emails or chat), analyze business trends, and provide enhanced services. AI-generated content is reviewed by humans to ensure alignment with our values and messaging. We do not use AI to make automated decisions about users without human oversight.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us at:

Pyli, LLC

171 Osborne Street,

New Bedford, MA 02740

welcome@pyliwellness.com